Internet giants Google has targeted Horncastle as part of its innovative Google Maps Business Photos project.
The company has been expanding its Google Map empire to include local businesses.
Horncastle is set to become the first town in the region to be featured.
From the end of this month, Google users should be able to download a special phone app.
It will enable them to walk along a Horncastle street, step through the front door of a business and take a comprehensive interactive tour.
The project is being headed by Donald Sweeting, who is based in Horsington near Woodhall Spa and is a Google Business Trusted Photographer.
Already, more than a dozen Horncastle businesses have signed up.
Mr Sweeting told the News: “You’ll be able to download the app, step inside a business and have a look around.
“People will be able to do that from anywhere in the world.
“It’s an amazing concept - the way ahead.”
Mr Sweeting and his cameramen will be filming in Horncastle over the next two weeks.
He said he was dedicating the project to Peter Foster, a Horncastle photographer who retired earlier this year after 46 years.
Mr Sweeting said: “Peter did so much for this town, One of his first jobs was to photograph the wedding of my father in law - 45 years ago.
“What we’re doing now shows how far photography has advanced.
“I know Peter had a similar idea 20 years ago but he was going to use a DVD format.
“Well, now it’s going to happen and I want to dedicate it to Peter.
“It’s a way of saying thanks, bridging the gap between old and new.”
Mr Sweeting hopes to sign a deal which will see him move into part of Mr Foster’s former premises in Horncastle High Street.
He added: “Peter’s a great guy and I’m sure he’ll be impressed with what we are doing.
“Basically, it’s an opportunity to showcase a business to customers around the world.
“Google’s ‘Street View’ technology will bring businesses to life in a high-quality, 360 degree interactive tour.
“The tour will be visible on Google search results, Google Maps and Google+ local.
“It just shows what is possible. I’ve a three year-old son and when he’s my age, he’ll probably be working on Google street maps of Mars.”